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Is this Canvas offer worth it?

Canvas UGC pays by performance, not by the pitch. The real question is what you take home per hour once the views come in, or do not.

Plan for the floor, not the hit.

Your offer

Pay structure
CPM rate offered
$2$5$8+
Offered: $4.00 / 1,000 views
Videos per week
4 videos / week
Minutes per video

Your realistic month

~17 videos this month
$0
Floor
nothing pops
$0
Realistic
an average month
$0
Hit month
one breaks out
Floor 0 views $0$0/hr
Realistic 0 views $0$0/hr
Hit month 0 views $0$0/hr
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Advanced: edit view assumptions

These three numbers are placeholders, not measured data. Swap in your own analytics as soon as you have them. The model assumes about 1 in 10 videos lands at the solid level in a realistic month.

How to read this

  • How the model works. Floor means every video lands at your typical views. Realistic means about 1 in 10 videos lands at your solid level. Hit month adds one breakout video on top.
  • The view numbers are placeholders. They are not measured data. Open the advanced box and replace them with your own analytics as soon as you have a few weeks of posts.
  • Know what you are being offered. Many programs start new creators on bonus-only terms before any guaranteed base, and bonuses typically trigger at view milestones. Read how it works in viral.app's Canvas UGC explainer and The Creator Current.
  • Before you sign. Run the offer through the Canvas UGC vetting worksheet. It covers caps, base pay, non-competes and the questions to ask the brand.

Weighing a Canvas offer?

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